Why Targeted Communication Campaigns Matter
Target the right voters at the right time to maximize participation and improve your election results.
Voteer allows you to organize a real communication campaign instead of sending just one message. This is essential because many voters do not respond the first time. A well-planned campaign with several targeted reminders significantly increases your response rate.
We observe that if an email is not opened or processed within 72 hours, it is very unlikely to be processed later. That is why it is essential to set up reminders. For these reminders to be effective, you should only target a specific audience.
Best practice - Setting up a communication campaign (instead of a single message) allows you to maximize the participation rate. You can send reminders every 3 days and alternate between email and SMS. Thanks to precise audience targeting, you avoid disturbing voters who have already voted or already responded.
Available Audiences
The two most used audiences are:
- All Voters — Send a message to everyone in your voter list at the same time (global broadcast)
- Vote not completed — Voters who have not yet voted on at least one open question
- Selected voters — Manually choose one or multiple specific voters
- Vote completed — Voters who have voted on all open questions
- No message received — Useful to resend to voters who haven’t received previous messages
- Non-registered — Voters who have not yet confirmed their registration (if enabled)
- Registered — Voters who have confirmed their registration
- Absent — Voters who have indicated they will be absent (if enabled)
- Group— Voters who belong to the selected group (if enabled)
Some audiences (such as Registered / Absent) only appear if the registration or proxy features are activated.
Common Issues & Troubleshooting
Audience is empty — Make sure your poll has voters and the correct filters are applied.
Message not sent to expected voters — Double-check the selected audience before sending.
Related Article
- How to Create a Personalized Email in Backstage
Learn how to customize your messages with variables, logos, and professional templates.
→ How to Create a Personalized Email in Backstage
Explore More Topics
- Candidate Statement: How to Write an Effective Campaign Message for Any Election
Discover proven tips and templates to write powerful candidate statements that engage voters.
Support
Need help?
👉 Email: support@voteer.com
👉 Or use the live chat directly in Backstage